060: High-end Sales with Luci Dumas Artwork

The Small Business School

Craig Staley, a 20-year retail veteran and eCommerce practitioner interviews successful small business owners from a variety of industries with one objective, to find out what makes them successful. Whether you have owned a small business for decades or are a budding entrepreneur you will discover ideas and learning lessons that others have implemented to grow their business.As small business owners a lot of the time it feels like we are just figuring stuff out and while there is a lot of truth to that, it doesn’t have to be this way. The Small Business School will help you find answers to questions like – How do I attract more customers? How do I pick the best location for my business? Should I start an online only business? How do I make it through the tough times? How do I use social media effectively? How do I scale my business from 1 person to 100? All of these are questions that are currently rattling around my brain when it comes to my business so I will be learning right along with you.The best way to learn is through experience and these business owners have experienced many challenges, successes and failures that have shaped them and their businesses. Sit back, grab a notepad and pen, maybe a glass of wine or whiskey (not if you’re driving) and let’s learn from these teachers that are gracious enough to open up and tell their stories and help us to grow.

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The Small Business School

060: High-end Sales with Luci Dumas

August 24, 2021 • Craig Staley / Luci Dumas • Episode 60

My guest today is Luci Dumas. She is an award-winning PPA Master Craftsman Photographer, business coach, and podcaster. She has enjoyed a successful, profitable, and creatively satisfying full-time career for over 38 years. Her first 12 years were as a high-end wedding photographer. Luci switched to portraits and is the “ baby whisperer" photographing Children, and Families in San Diego. We have talked about the beginnings, best moments, and challenges of The Profitable Photographer. She has shared some of her photography packages, her marketing strategy to target her ideal customers, and her business' sales process.

Today's Guest

Luci Dumas

Luci Dumas is an award-winning PPA Master Craftsman Photographer, business coach, and podcaster. She has enjoyed a successful, profitable, and creatively satisfying full-time career for over 38 years. Her first 12 years were as a high-end wedding photographer. Luci switched to portraits and is the “ baby whisperer" photographing Children, and Families n San Diego. Her “superpower” is selling 3 to 8 wall portraits and albums to almost every client. A teacher at heart, she also loves coaching supporting other talented photographers and creatives who are passionate about creating the business of their dreams or just want to make a great business even more successful. The Profitable Photographer Podcast is her new addition to her career which has had listeners in over 73 countries so far.

Website:

lucidumascoaching.com

Social Media:

Facebook:@LuciDumasCoaching
Instagram: @theprofitablephotographer_pod
LinkedIn: @lucidumas
Twitter: @acclinton1

Links and Resources:

The Profitable Photographer Podcast

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