051: Improve your Marketing with Seth Donlin Artwork

The Small Business School

Craig Staley, a 20-year retail veteran and eCommerce practitioner interviews successful small business owners from a variety of industries with one objective, to find out what makes them successful. Whether you have owned a small business for decades or are a budding entrepreneur you will discover ideas and learning lessons that others have implemented to grow their business.As small business owners a lot of the time it feels like we are just figuring stuff out and while there is a lot of truth to that, it doesn’t have to be this way. The Small Business School will help you find answers to questions like – How do I attract more customers? How do I pick the best location for my business? Should I start an online only business? How do I make it through the tough times? How do I use social media effectively? How do I scale my business from 1 person to 100? All of these are questions that are currently rattling around my brain when it comes to my business so I will be learning right along with you.The best way to learn is through experience and these business owners have experienced many challenges, successes and failures that have shaped them and their businesses. Sit back, grab a notepad and pen, maybe a glass of wine or whiskey (not if you’re driving) and let’s learn from these teachers that are gracious enough to open up and tell their stories and help us to grow.

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The Small Business School

051: Improve your Marketing with Seth Donlin

June 21, 2021 • Craig Staley / Seth Donlin • Episode 51

My Guest today is Seth Donlin he is the founder and principal strategist of Awen Coaching and we talk about a variety of different topics. We start off with imposter syndrome and we've talked about this on the show before, but I feel like each person has a little bit different take on it and Seth had some interesting facts that I found really surprising I think you're gonna find interesting as well. And then we talk about other things on the marketing side of things. We also talk about how to tell your story, whether it's through your website or social media or print ads or whatever it is, but how important it is to tell a story and and how you could do that. So all that and more today with my guest Seth Donlin.

Today's Guest

Seth Donlin

Seth Donlin is the Founder and Principal Strategist of Awen Coaching, a leadership and communications coaching practice specializing in helping service-based businesses and sport & fitness professionals build their authority, expand the reach of their message, and grow their business and income. A serial entrepreneur, Seth became a partner in his first business while still in undergrad, helping to build the alt-weekly into the largest weekly newspaper in the city. Awen Coaching is his third business, working closely with its sister agency, Awen A/F, a strategic marketing firm serving solopreneurs, startups, and small businesses. Together, both arms of the Awen brand are a result of their founder's undying passion for communications, entrepreneurship, and fitness. Seth is a long-time student of mixed martial arts and traditional Japanese combat arts, an avid trail runner and Obstacle Course Racing competitor, a budding mezcal connoisseur, and a rabid fan of the Boston Red Sox. A New Englander at heart, Seth now resides in beautiful Sonoma, California with his two foundling cats, the family dog, his awesome wife, and his amazing young daughter, who he is raising to one day become either president of the United States or owner of a Michelin-starred Irish pub.

Website:

https://www.awencoaching.com/

Social Media:

Instagram: @sethmdonlin
Facebook: @sethdonlin
LinkedIn: @sethdonlin
Twitter: @SethDonlin
Tiktok: @sethdonlin